A few weeks ago I began conducting an experiment to convert web traffic from my most popular blog into followers on Twitter where I promote all my blogs using Twitterfeed. My design blog Goscreative.com on average draws around 200 unique visitors a day with spikes that can jump upwards to 1000 on days when the site is picked up on StumbleUpon, Digg, Good-Tutorials or any number of other sites like those. Because those are all high traffic sites, getting noticed once can turn into residual traffic for months!

So my idea was to try to get people who visit my blog to follow me on Twitter where hopefully they will visit my other blogs or become repeat visitors. I started the experiment on April 7th. At that time I had 43 followers on Twitter. Today (just shy of 20 days later) I have 67 followers, a gain of 24 in only 17 days. Using tips gathered from this blog and a redesign of Goscreative.com, I was able to convert some traffic to followers.

Of course, just because people are following me on Twitter doesn’t mean they are listening to what I have to say. The point is, of course, the more people who do follow you, the greater the odds that some of them might listen. Perhaps this is also why people are now paying for Twitter accounts.

There’s no great secret here, I simply put a few links on my blog to my profile on Twitter. 70% of that sites traffic comes from three extremely popular posts that were written months ago. It averages about 200 uniques a day for the past year. If only 1% of that number (2 people) become Twitter followers each day, then I’ve still successfully increased the exposure of my blogs by just that much. Before I could only dream of a conversion rate like that, but I am apparently already close.

A 24 person increase in 17 days isn’t half bad and if that rate remains constant or even grows, I just might reach my goal.

So far it’s still too early in the experiment to tell, I’ll post a follow up in a few weeks to let you know the full results. Also, FYI, I follow 125 people on Twitter so my TPI has improved as well (67/125 = 0.53).

My Twitter Profile

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